King Price Insurance is one of South Africa’s most talked‑about short‑term insurers, known especially for its monthly decreasing car insurance premiums that align with the depreciating value of vehicles over time. The insurer also offers a range of other products—from home contents and buildings cover to specialised insurance and add‑ons—making it a multi‑product provider in the competitive South African market.
This guide will walk you through how King Price works, what products it offers, how pricing is structured, the pros and cons based on real customer feedback, how to get a quote, and important things to consider before you commit to a policy.
What Products Does King Price Offer
1. Car Insurance
King Price’s car insurance is its flagship product. The standout feature is the weekly or monthly decreasing premium model, where your premium reduces every month as the insured value of your vehicle naturally depreciates. This makes car insurance more equitable over time compared to many traditional insurers, where premiums stay the same or rise.
You can choose from different levels of cover:
Comprehensive cover — Covers accident damage, theft, hijacking, natural disaster damage, and more.
Third Party, Fire & Theft — Liability cover for damage you cause to others plus fire or theft protection.
Third Party Only — Basic liability cover for damage to other people’s property.
Optional extras include things like car hire after an accident and credit shortfall protection.
2. Home Insurance
King Price offers home insurance plans covering building structures and home contents for losses from fire, theft, and specified accidental damage. You can tailor content limits to your needs. Independent review platforms have shown mixed experiences with claims, so reading your policy wording is key before buying.
3. Specialty & Business Insurance
Beyond personal car and home products, King Price also provides:
Business motor and commercial insurance
Portable possessions and all‑risk covers (for laptops, cameras, phones, etc.)
Trailer and caravan insurance
R1 add‑on covers — such as golf clubs, bicycles, and hearing aids — are added to a comprehensive car policy for R1 per month.
These niche options make it easier to bundle several covers if you have multiple insurance needs.
How King Price Pricing Works
Unlike traditional insurers that set fixed annual premiums, King Price’s unique innovation is that your car insurance premium decreases every month in line with the vehicle’s depreciation. So as your car loses value, the amount you pay each month can go down — which is attractive for many policyholders.
In addition to decreasing premiums:
You can get multi‑car discounts — the more cars you insure with King Price, the bigger the discount (up to about 20%).
Some age‑based perks, like zero basic excess for drivers over 45, might be available depending on the policy and underwriting rules.
Contacting King Price & Policy Management
You can get quotes and manage your insurance through:
Online via the official King Price website
Self‑service portal or mobile app
Phone or WhatsApp (e.g., 0860 50 50 50)
For customer service or complaints, there are specific lines and email addresses listed publicly (including some third‑party directories), but many clients report long wait times and responsiveness issues, so persistence may be necessary when trying to reach support.
Customer Feedback and Reviews – Pros and Cons
Positive Experiences Reported
Many clients praise:
Affordable and competitive premiums — especially for comprehensive car cover.
Innovative pricing that aligns with depreciation.
Online and digital ease of getting quotes and managing policies.
Some customers report fast claim approvals and excellent service from specific service representatives.
Common Complaints
However, a significant portion of reviews reveal concerning patterns:
Poor claims handling — policies rejected for late reporting or unclear circumstances, leaving customers frustrated.
Customer service issues — slow responses, generic email replies, and difficulty reaching helpful staff.
Claims are denied, or disputes arise over coverage interpretation, especially for home contents or specific incidents like power surges.
Reports of ongoing debit attempts after cancellation and experiences of feeling “let down” during critical claim moments.
This broad spectrum — from loyal long‑term customers to severe dissatisfaction — suggests that your individual experience may vary widely depending on the policy details and claims circumstances.
Tips for Getting King Price Insurance South Africa, 16th December 2025
1. Understand the decreasing premium model
Know that your car insurance premium decreases monthly as your car depreciates. This can save money over time but requires careful planning.
2. Check policy eligibility
Review who can apply and ensure your vehicle or property qualifies for the specific King Price insurance product you want.
3. Compare cover levels
Choose between comprehensive, third-party, fire & theft, or specialized covers depending on your needs and risk tolerance.
4. Understand excess amounts
Before signing, check the excess you’ll pay on claims. Low premiums can come with high excess costs.
5. Take advantage of multi-car discounts
If insuring more than one car, bundle policies to get significant discounts and save on total premiums.
6. Consider R1 add-on covers
Add small valuable items like bicycles, golf clubs, or electronics for just R1 per month with qualifying car policies.
7. Read your policy wording thoroughly
Understand what is covered, exclusions, and any limitations before making a commitment to avoid surprises during claims.
8. Keep accurate records of insured items
Document vehicle details, home contents, or business equipment to make claims smoother and faster.
9. Report claims promptly
Notify King Price as soon as an incident occurs. Late reporting can lead to rejected claims.
10. Maintain a clear communication trail
Keep emails, messages, and call logs in case of disputes or follow-ups with the insurer.
11. Use the online quote tool first
Get personalized quotes online to compare premiums, covers, and optional add-ons before committing.
12. Monitor renewal terms
Check if your premium or cover changes at renewal and adjust policies if necessary.
13. Understand claims handling processes
Familiarize yourself with King Price’s claims steps, required documentation, and response timelines to avoid delays.
14. Check customer reviews
Read reviews to understand real experiences and common challenges, helping you make informed decisions.
15. Choose appropriate cover limits
Set coverage amounts that reflect the true value of your car, home, or business assets to ensure adequate protection.
16. Avoid unnecessary add-ons
Only choose extra covers that add real value; unnecessary add-ons can increase premiums without benefit.
17. Update personal and contact details
Ensure King Price has your correct contact information to avoid missed notices or claim delays.
18. Track your premium decrease
Check monthly statements to confirm the decreasing premium is applied correctly to your policy.
19. Consider your risk tolerance
Higher excess can reduce premium but increases out-of-pocket costs during claims; weigh your comfort level carefully.
20. Seek clarification when in doubt
If any part of the policy is unclear, contact King Price directly before purchasing to avoid misunderstandings.
official link you can use right now to get a King Price Insurance policy or quote online:
Get a personalised insurance quote or purchase your policy online:
https://insurance.kingprice.co.za/
This is the main quote and purchase portal for King Price Insurance in South Africa — you can start a car, home, business, or other cover quote, compare options, and begin the purchase process directly.
Quick online quote & buy page – starts with entering some basic details to receive your tailored premium and cover options without obligation.
Includes car, home, contents, and other personal insurance products you can add or upgrade.
If you prefer to contact them directly for help before purchasing, you can reach King Price at 0860 50 50 50 or via WhatsApp on the same number for live assistance.
Summary
King Price Insurance is a South African short‑term insurer that has gained widespread attention for its innovative monthly decreasing car insurance premiums. Unlike traditional insurance providers where premiums remain static or increase over time, King Price adjusts the monthly premium in line with the depreciating value of the insured vehicle.
This approach can save customers money, especially for vehicles that lose value quickly in the first few years. Its flagship product is car insurance, but the company also offers a range of products including home insurance, business and commercial covers, specialty add-ons like R1 insurance for small valuables, and multi-car discounts.
One of the key attractions of King Price is the flexibility and convenience it offers digitally. Quotes, policy management, and claims submission can all be done online through their website or self-service portal. Customers can access support via phone or WhatsApp, which makes managing policies simpler for those comfortable with online interactions.
Optional add-ons such as accident car hire, credit shortfall protection, and coverage for specific personal items further enhance the value of their offerings. The multi-car discount is also particularly appealing for families or small businesses managing several vehicles.
Despite these advantages, King Price Insurance has received mixed feedback from customers, primarily regarding claims handling and customer service. Positive experiences often mention affordable premiums, innovative pricing, and easy online access, while complaints commonly involve claim denials, slow response times, and unclear communication.
Some users have reported issues with excess amounts and disputes over policy exclusions, highlighting the importance of carefully reading the policy wording before committing. Customers are advised to maintain proper documentation and promptly report incidents to ensure smooth claim processing.
When considering King Price Insurance, prospective policyholders should focus on a few critical areas: understanding the decreasing premium model, carefully comparing cover levels and excess amounts, reviewing policy terms and exclusions, and evaluating their own risk tolerance.
Multi-car owners can leverage discounts, while those with high-value items should consider the R1 add-ons to enhance coverage. Overall, King Price is best suited for those who value digital convenience, are comfortable managing their policy online, and wish to take advantage of decreasing premiums over time.
In conclusion, King Price Insurance offers a distinctive approach to short-term insurance in South Africa, with potential savings and digital convenience balanced against some operational challenges. Understanding the products in depth, comparing coverage options, and staying informed about policy limits and exclusions are essential for making the most of their services.
For individuals seeking a modern, flexible insurance provider with a unique pricing model, King Price presents a compelling option — provided that customers remain vigilant about the details of their coverage and maintain proactive communication for claims and service support.
